{"id":9862,"date":"2019-02-15T10:30:37","date_gmt":"2019-02-15T09:30:37","guid":{"rendered":"https:\/\/graphiste.com\/blog\/?p=9862"},"modified":"2025-08-20T17:17:19","modified_gmt":"2025-08-20T15:17:19","slug":"inspiration-illustration-packaging","status":"publish","type":"post","link":"https:\/\/graphiste.com\/blog\/inspiration-illustration-packaging\/","title":{"rendered":"Inspiration&nbsp;: 20 exemples d&#8217;illustrations pour packagings"},"content":{"rendered":"<p>Le design de votre packaging a pour objectif de mettre en valeur votre produit et d&#8217;attirer l&#8217;attention des consommateurs. Ainsi, tout est possible&nbsp;: vous pouvez jouer sur les formes, <a href=\"https:\/\/graphiste.com\/blog\/packaging-bois-valoriser-produits\" target=\"_blank\" rel=\"noopener noreferrer\">la mati\u00e8re<\/a>, les couleurs&#8230;<\/p>\n<p>L&#8217;utilisation des illustrations sur un packaging est de plus en plus r\u00e9pandue&nbsp;: elles racontent une histoire et fournissent des \u00e9motions, faisant craquer un bon nombres d&#8217;acheteurs.<\/p>\n<p>Si vous souhaitez modifier le design de votre packaging et le rendre plus attirant, prenez exemple sur ces 20 produits.<\/p>\n<h3>Carr\u00e9s fut\u00e9s<\/h3>\n<figure id=\"attachment_9882\" aria-describedby=\"caption-attachment-9882\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9882 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-tablette-chocolat.jpg\" alt=\"Illustration tablette de choclat\" width=\"600\" height=\"338\" \/><figcaption id=\"caption-attachment-9882\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/graphiste.com\/Partikules\" target=\"_blank\" rel=\"noopener noreferrer\">Partikules<\/a>, graphiste sur Graphiste.com<\/figcaption><\/figure>\n<blockquote><p>\u00c0 lire aussi&nbsp;:\u00a0<a href=\"https:\/\/graphiste.com\/blog\/creer-emballage-chocolat\">Comment cr\u00e9er un emballage de chocolat original\u00a0?<\/a><\/p><\/blockquote>\n<h3>Macondo Chocolate Co<\/h3>\n<figure id=\"attachment_9874\" aria-describedby=\"caption-attachment-9874\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9874 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-chocolat-illustration-2.jpg\" alt=\"Packaging chocolat 2 illustrations\" width=\"600\" height=\"400\" \/><figcaption id=\"caption-attachment-9874\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/40846835\/Macondo-Chocolate-Co\" target=\"_blank\" rel=\"noopener noreferrer\">A-Side Studio<\/a><\/figcaption><\/figure>\n<h3>Lomography<\/h3>\n<figure id=\"attachment_9875\" aria-describedby=\"caption-attachment-9875\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9875 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/pakcaging-lomoinstant.jpg\" alt=\"Packaging Lomo Instant\" width=\"600\" height=\"534\" \/><figcaption id=\"caption-attachment-9875\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/73426589\/Lomography-x-Elen-Winata\" target=\"_blank\" rel=\"noopener noreferrer\">Elen Winata<\/a><\/figcaption><\/figure>\n<h3>Packaging bain moussant<\/h3>\n<figure id=\"attachment_9879\" aria-describedby=\"caption-attachment-9879\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9879 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-bain-moussant.jpg\" alt=\"Packaging illustration bain moussant\" width=\"600\" height=\"425\" \/><figcaption id=\"caption-attachment-9879\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/graphiste.com\/MarionT\" target=\"_blank\" rel=\"noopener noreferrer\">MarionT<\/a>, graphiste sur Graphiste.com<\/figcaption><\/figure>\n<h3>Day &amp; Night<\/h3>\n<figure id=\"attachment_9864\" aria-describedby=\"caption-attachment-9864\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9864 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-illustration-baleine.jpg\" alt=\"Packaging baleine illustration\" width=\"600\" height=\"431\" \/><figcaption id=\"caption-attachment-9864\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/35257563\/Day-Night\" target=\"_blank\" rel=\"noopener noreferrer\">Backbone Branding<\/a><\/figcaption><\/figure>\n<h3>#food<\/h3>\n<figure id=\"attachment_9880\" aria-describedby=\"caption-attachment-9880\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9880 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-food-illustration.jpg\" alt=\"Packaging food illustration\" width=\"600\" height=\"421\" \/><figcaption id=\"caption-attachment-9880\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/graphiste.com\/PabloPasadas\" target=\"_blank\" rel=\"noopener noreferrer\">PabloPasadas<\/a>, graphiste sur Graphiste.com<\/figcaption><\/figure>\n<h3>Tea Packaging<\/h3>\n<figure id=\"attachment_9865\" aria-describedby=\"caption-attachment-9865\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9865 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-the-illustration.jpg\" alt=\"Packaging th\u00e9 illustration\" width=\"600\" height=\"400\" \/><figcaption id=\"caption-attachment-9865\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/50720363\/CS-Light-Bulbs\" target=\"_blank\" rel=\"noopener noreferrer\">Nio Ni<\/a><\/figcaption><\/figure>\n<h3>Packaging pour une gamme de parfum<\/h3>\n<figure id=\"attachment_9881\" aria-describedby=\"caption-attachment-9881\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9881 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-illustration-parfum.jpg\" alt=\"Packaging illustration parfum\" width=\"600\" height=\"349\" \/><figcaption id=\"caption-attachment-9881\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/graphiste.com\/clementfusil\" target=\"_blank\" rel=\"noopener noreferrer\">clementfusil<\/a>, graphiste sur Graphiste.com<\/figcaption><\/figure>\n<h3>Domino&#8217;s Pizza Box<\/h3>\n<figure id=\"attachment_9876\" aria-describedby=\"caption-attachment-9876\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9876 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-illustrations-pizzas.jpg\" alt=\"Packaging illustration pizza\" width=\"600\" height=\"400\" \/><figcaption id=\"caption-attachment-9876\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/66550039\/Dominos-Pizza-Box\" target=\"_blank\" rel=\"noopener noreferrer\">Mauro Martins<\/a><\/figcaption><\/figure>\n<h3>Archer Farms Coffee<\/h3>\n<figure id=\"attachment_9871\" aria-describedby=\"caption-attachment-9871\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9871 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/illustration-packaging-cafe.jpg\" alt=\"Packaging illustration caf\u00e9\" width=\"600\" height=\"436\" \/><figcaption id=\"caption-attachment-9871\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/45900751\/Archer-Farms-Coffee\" target=\"_blank\" rel=\"noopener noreferrer\">Jules Tardy<\/a><\/figcaption><\/figure>\n<h3>Victus<\/h3>\n<figure id=\"attachment_9883\" aria-describedby=\"caption-attachment-9883\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9883 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/pot-packaging-illustration.jpg\" alt=\"Pot packaging illustration\" width=\"600\" height=\"382\" \/><figcaption id=\"caption-attachment-9883\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/graphiste.com\/KrakenGraph\" target=\"_blank\" rel=\"noopener noreferrer\">KrakenGraph<\/a>, graphiste sur Graphiste.com<\/figcaption><\/figure>\n<h3>CS Light Bulbs<\/h3>\n<figure id=\"attachment_9866\" aria-describedby=\"caption-attachment-9866\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9866 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/illustration-abeille.jpg\" alt=\"Illustration packaging abeille\" width=\"600\" height=\"381\" \/><figcaption id=\"caption-attachment-9866\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/50720363\/CS-Light-Bulbs\" target=\"_blank\" rel=\"noopener noreferrer\">Angelina Pischikova<\/a><\/figcaption><\/figure>\n<h3>Packed like sardines<\/h3>\n<figure id=\"attachment_9873\" aria-describedby=\"caption-attachment-9873\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9873 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-sardines-illustrations.jpg\" alt=\"Packaging illustration sardines\" width=\"600\" height=\"450\" \/><figcaption id=\"caption-attachment-9873\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/50709069\/Packed-like-sardines\" target=\"_blank\" rel=\"noopener noreferrer\">Brandiziac Agency<\/a><\/figcaption><\/figure>\n<h3>Karipidis White Wines Packaging<\/h3>\n<figure id=\"attachment_9872\" aria-describedby=\"caption-attachment-9872\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9872 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-illustration-vin.png\" alt=\"Packaging illustration vin\" width=\"600\" height=\"400\" \/><figcaption id=\"caption-attachment-9872\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/LuminousDesignGroup\" target=\"_blank\" rel=\"noopener noreferrer\">Luminous Design Group<\/a><\/figcaption><\/figure>\n<h3>Universal Studios Cup<\/h3>\n<figure id=\"attachment_9867\" aria-describedby=\"caption-attachment-9867\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9867 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/illustration-cup.jpg\" alt=\"Illustration packaging\" width=\"600\" height=\"440\" \/><figcaption id=\"caption-attachment-9867\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/60841383\/Universal-Studios-Cup\" target=\"_blank\" rel=\"noopener noreferrer\">Steve Simpson<\/a><\/figcaption><\/figure>\n<h3>Havaianas 100 Years of Samba<\/h3>\n<figure id=\"attachment_9868\" aria-describedby=\"caption-attachment-9868\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9868 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/illsutration-packaging-allumettes.jpg\" alt=\"Illustration bo\u00eete allumettes \" width=\"600\" height=\"406\" \/><figcaption id=\"caption-attachment-9868\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/47551225\/Havaianas-100-Years-of-Samba\" target=\"_blank\" rel=\"noopener noreferrer\">Johann Vernizzi<\/a><\/figcaption><\/figure>\n<h3>I Can Spice<\/h3>\n<figure id=\"attachment_9869\" aria-describedby=\"caption-attachment-9869\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9869 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-epice-illustrations.jpg\" alt=\"Packaging illustrations \u00e9pices\" width=\"600\" height=\"400\" \/><figcaption id=\"caption-attachment-9869\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/53534751\/I-CAN-SPICE\" target=\"_blank\" rel=\"noopener noreferrer\">DekoRatio Branding &amp; Design Studio<\/a><\/figcaption><\/figure>\n<h3>Neleman&#8217;s Chocolade<\/h3>\n<figure id=\"attachment_9870\" aria-describedby=\"caption-attachment-9870\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9870 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-illustration-chocolat.jpg\" alt=\"Packaging illustration chocolat\" width=\"600\" height=\"491\" \/><figcaption id=\"caption-attachment-9870\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/31999127\/Nelemans-Chocolade\" target=\"_blank\" rel=\"noopener noreferrer\">Sweety &amp; Co.<\/a><\/figcaption><\/figure>\n<h3>Ubisoft Welcome Box<\/h3>\n<figure id=\"attachment_9877\" aria-describedby=\"caption-attachment-9877\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9877 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-ubisoft-illustrations.jpg\" alt=\"Packaging Ubisoft\" width=\"600\" height=\"400\" \/><figcaption id=\"caption-attachment-9877\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/62819505\/Ubisoft-Welcome-Box\" target=\"_blank\" rel=\"noopener noreferrer\">Kerby Rosanes<\/a><\/figcaption><\/figure>\n<h3>Yume &#8211; Youshi Lunchbag<\/h3>\n<figure id=\"attachment_9878\" aria-describedby=\"caption-attachment-9878\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-9878 size-full\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/02\/packaging-bag-illustration.jpg\" alt=\"Packaging bag illustration\" width=\"600\" height=\"461\" \/><figcaption id=\"caption-attachment-9878\" class=\"wp-caption-text\">R\u00e9alis\u00e9 par <a href=\"https:\/\/www.behance.net\/gallery\/57582129\/YUME-YOUSHI-LUNCHBAG\" target=\"_blank\" rel=\"noopener noreferrer\">Jhonny N\u00fa\u00f1ez<\/a><\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>Vous souhaitez \u00e0 votre tour cr\u00e9er une illustration unique pour le packaging de votre produit&nbsp;? D\u00e9posez votre annonce gratuitement sur <a href=\"https:\/\/graphiste.com\" target=\"_blank\" rel=\"noopener noreferrer\">Graphiste.com<\/a> et recevez des devis de nos graphistes freelances et qualifi\u00e9s.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le design de votre packaging a pour objectif de mettre en valeur votre produit et d&#8217;attirer l&#8217;attention des consommateurs. Ainsi, tout est possible&nbsp;: vous pouvez jouer sur les formes, la mati\u00e8re, les couleurs&#8230; L&#8217;utilisation des illustrations sur un packaging est de plus en plus r\u00e9pandue&nbsp;: elles racontent une histoire et fournissent des \u00e9motions, faisant craquer [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":9884,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[13],"tags":[55],"class_list":["post-9862","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging","tag-inspiration"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Inspiration : 20 exemples d&#039;illustrations pour packagings - Graphiste Blog<\/title>\n<meta name=\"description\" content=\"Le design de votre packaging a pour objectif de mettre en valeur votre produit et d&#039;attirer l&#039;attention des consommateurs. 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