{"id":8169,"date":"2025-06-11T09:36:00","date_gmt":"2025-06-11T07:36:00","guid":{"rendered":"https:\/\/graphiste.com\/blog\/?p=8169"},"modified":"2025-08-20T17:17:17","modified_gmt":"2025-08-20T15:17:17","slug":"symbolique-formes-logo-hexagone","status":"publish","type":"post","link":"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/","title":{"rendered":"Symbolique des formes&nbsp;: que signifie un logo hexagonal&nbsp;?"},"content":{"rendered":"\n<p>Vous trouvez les formes classiques comme le <a href=\"https:\/\/graphiste.com\/blog\/symbolique-forme-logo-rond\">rond<\/a>, le <a href=\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-carre\" target=\"_blank\" rel=\"noopener noreferrer\">carr\u00e9<\/a> ou le <a href=\"https:\/\/graphiste.com\/blog\/symbolique-forme-logo-triangle\" target=\"_blank\" rel=\"noopener noreferrer\">triangle<\/a> trop simples pour votre logo&nbsp;? L\u2019hexagone, plus complexe et charg\u00e9 de significations, pourrait \u00eatre une excellente option.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">L\u2019hexagone dans la nature<\/h2>\n\n\n\n<p>Les hexagones sont de partout, et l\u2019une des premi\u00e8res images qui peut vous venir \u00e0 l\u2019esprit est celle des ruches d\u2019abeilles.<\/p>\n\n\n\n<p>Cette association conf\u00e8re \u00e0 l&#8217;hexagone des valeurs fortes&nbsp;:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Travail et rigueur<\/li>\n\n\n\n<li>Organisation et effort collectif<\/li>\n\n\n\n<li>Efficacit\u00e9 et pers\u00e9v\u00e9rance<\/li>\n<\/ul>\n\n\n\n<p>Le premier logo de la banque qu\u00e9b\u00e9coise Desjardins illustre tr\u00e8s bien cette signification&nbsp;:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-desjardins-hexagone.png\" alt=\"Logo hexagone Desjardins\" class=\"wp-image-8171\" \/><\/figure><\/div>\n\n\n<p>Le premier logo de la banque qu\u00e9b\u00e9coise Desjardins en est une parfaite illustration&nbsp;: une abeille dans une alv\u00e9ole symbolisant ces qualit\u00e9s. M\u00eame dans sa version \u00e9pur\u00e9e actuelle, la forme hexagonale conserve ces connotations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">L\u2019hexagone&nbsp;: une forme complexe et technique<\/h2>\n\n\n\n<p>Avec ses six c\u00f4t\u00e9s, l\u2019hexagone est une forme g\u00e9om\u00e9trique plus complexe que le carr\u00e9 ou le cercle. Cette complexit\u00e9 en fait un choix privil\u00e9gi\u00e9 pour&nbsp;:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Les <strong>m\u00e9tiers manuels<\/strong> ou techniques, comme le b\u00e2timent.<\/li>\n\n\n\n<li>Les secteurs li\u00e9s aux <strong>technologies<\/strong> et \u00e0 l\u2019innovation.<\/li>\n<\/ul>\n\n\n\n<p>L\u2019hexagone \u00e9voque \u00e9galement la pr\u00e9cision et la sophistication, des qualit\u00e9s souvent recherch\u00e9es dans le design de logo.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-hexagone-btp-sciences.png\" alt=\"Logo hexagone\" class=\"wp-image-8182\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">L\u2019hexagone comme repr\u00e9sentation g\u00e9ographique<\/h2>\n\n\n\n<p>La France est surnomm\u00e9e l\u2019Hexagone gr\u00e2ce \u00e0 une retranscription grossi\u00e8re des contours de notre territoire.<\/p>\n\n\n\n<p>Vous pouvez donc retrouver cette forme g\u00e9om\u00e9trique dans des logos pour mettre en avant l\u2019appartenance g\u00e9ographique de la marque.<\/p>\n\n\n\n<p>Parfois la France sera symbolis\u00e9e subtilement, ou alors l\u2019hexagone se rapprochera au plus pr\u00e8s de la repr\u00e9sentation du pays.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-france-hexagone.png\" alt=\"Logo Hexagone\" class=\"wp-image-8173\" \/><\/figure><\/div>\n\n\n<p>L\u2019hexagone peut aussi \u00eatre utilis\u00e9 pour repr\u00e9senter le mouvement \u00e0 l\u2019int\u00e9rieur du pays et peut donc \u00eatre associ\u00e9 au transport ou \u00e0 l\u2019export.<\/p>\n\n\n\n<p>Prenons l\u2019exemple du logo de Colissimo. Vous voyez maintenant que l\u2019hexagone ne repr\u00e9sente pas seulement un colis&nbsp;: il s\u2019agit aussi de la France et plus largement de la distribution de colis \u00e0 travers toute la France.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-colissimo-transport.png\" alt=\"Logo hexagone\" class=\"wp-image-8172\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">L\u2019hexagone et les structures sociales<\/h2>\n\n\n\n<p>L\u2019hexagone symbolise aussi les <strong>r\u00e9seaux et les structures sociales<\/strong>. C\u2019est pourquoi on le retrouve dans les logos d\u2019organisations valorisant la solidarit\u00e9 et l\u2019unit\u00e9, comme&nbsp;:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Harmonie Mutuelle, pour repr\u00e9senter le bien-\u00eatre collectif.<\/li>\n\n\n\n<li>Intermarch\u00e9 (ancien logo), qui \u00e9voquait l\u2019entraide avec son slogan&nbsp;: <em>&#8220;Tous unis contre la vie ch\u00e8re&#8221;<\/em>.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-hexagone-sociale.png\" alt=\"Logo hexagone\" class=\"wp-image-8181\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">Pourquoi choisir un logo hexagonal&nbsp;?<\/h2>\n\n\n\n<p>L\u2019hexagone est une forme polyvalente et symboliquement riche. Que ce soit pour refl\u00e9ter des valeurs de travail, d\u2019appartenance g\u00e9ographique ou de r\u00e9seau, cette forme s\u2019adapte \u00e0 divers secteurs.<\/p>\n\n\n\n<p>Pr\u00eat \u00e0 int\u00e9grer l\u2019hexagone dans votre logo&nbsp;? Faites appel \u00e0 un graphiste freelance sur <a href=\"https:\/\/graphiste.com\/\">Graphiste.com<\/a> pour un design professionnel et inspir\u00e9.<\/p>\n\n\n<div class=\"wp-block-image wp-image-8179 size-full\">\n<figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-hexagone-graigh.png\" alt=\"Logo hexagone Graphiste.com\" class=\"wp-image-8179\" \/><figcaption class=\"wp-element-caption\">Source&nbsp;: Logos r\u00e9alis\u00e9 par <a href=\"https:\/\/graphiste.com\/Graigh\" target=\"_blank\" rel=\"noopener noreferrer\">Graigh<\/a><\/figcaption><\/figure><\/div>\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u00c0 lire aussi&nbsp;:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/graphiste.com\/blog\/symbolique-formes-culturelles-logos\" target=\"_blank\" rel=\"noopener noreferrer\">Symbolique des formes&nbsp;: que signifient les logos aux formes culturelles&nbsp;?<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/graphiste.com\/blog\/symbolique-logo-etoile\">Symbolique&nbsp;: que signifie un logo avec une \u00e9toile&nbsp;?<\/a><\/li>\n<\/ul>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Vous trouvez les formes classiques comme le rond, le carr\u00e9 ou le triangle trop simples pour votre logo&nbsp;? L\u2019hexagone, plus complexe et charg\u00e9 de significations, pourrait \u00eatre une excellente option. L\u2019hexagone dans la nature Les hexagones sont de partout, et l\u2019une des premi\u00e8res images qui peut vous venir \u00e0 l\u2019esprit est celle des ruches d\u2019abeilles. [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":56689,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-8169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Symbolique des formes : que signifie un logo hexagonal ? - Graphiste Blog<\/title>\n<meta name=\"description\" content=\"Vous trouvez les formes classiques comme le rond, le carr\u00e9 ou le triangle trop simples pour votre logo ? 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L\u2019hexagone, plus complexe et charg\u00e9 de\" \/>\n<meta property=\"og:url\" content=\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/\" \/>\n<meta property=\"og:site_name\" content=\"Graphiste.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/graphistesfreelances\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-11T07:36:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-20T15:17:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-hexagone.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Thomas Lazzaroni\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@totolazza\" \/>\n<meta name=\"twitter:site\" content=\"@Graphistecom\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Thomas Lazzaroni\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/\"},\"author\":{\"name\":\"Thomas Lazzaroni\",\"@id\":\"https:\/\/graphiste.com\/blog\/#\/schema\/person\/cc3b0a678aeffcae19ecc599eaf679e5\"},\"headline\":\"Symbolique des formes&nbsp;: que signifie un logo hexagonal&nbsp;?\",\"datePublished\":\"2025-06-11T07:36:00+00:00\",\"dateModified\":\"2025-08-20T15:17:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/\"},\"wordCount\":506,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/graphiste.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-hexagone.png\",\"articleSection\":[\"Logo\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/\",\"url\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/\",\"name\":\"Symbolique des formes : que signifie un logo hexagonal ? - Graphiste Blog\",\"isPartOf\":{\"@id\":\"https:\/\/graphiste.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/graphiste.com\/blog\/symbolique-formes-logo-hexagone\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/10\/logo-hexagone.png\",\"datePublished\":\"2025-06-11T07:36:00+00:00\",\"dateModified\":\"2025-08-20T15:17:17+00:00\",\"description\":\"Vous trouvez les formes classiques comme le rond, le carr\u00e9 ou le triangle trop simples pour votre logo ? 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