{"id":3776,"date":"2017-05-11T10:40:04","date_gmt":"2017-05-11T08:40:04","guid":{"rendered":"https:\/\/graphiste.com\/blog\/?p=3776"},"modified":"2025-08-20T17:22:41","modified_gmt":"2025-08-20T15:22:41","slug":"reussir-presentation-powerpoint","status":"publish","type":"post","link":"https:\/\/graphiste.com\/blog\/reussir-presentation-powerpoint\/","title":{"rendered":"Comment r\u00e9ussir une pr\u00e9sentation en 4 \u00e9tapes"},"content":{"rendered":"<p>Dans le domaine de la communication, une pr\u00e9sentation r\u00e9ussie peut faire toute la diff\u00e9rence.<\/p>\n<p>Et je ne vous parle pas seulement de votre tenue vestimentaire, ni de l\u2019apparence de vos supports de promotion. Mais bel et bien d\u2019une pr\u00e9sentation, dans le sens le plus strict du terme. C\u2019est-\u00e0-dire d\u2019un document en plusieurs pages, qui pourra \u00eatre diffus\u00e9 sur internet, comme pr\u00e9sent\u00e9 lors d\u2019une conf\u00e9rence ou d\u2019un rendez-vous professionnel.<\/p>\n<p>S\u2019il existe diff\u00e9rents moyens techniques de mettre en page sa pr\u00e9sentation (<a href=\"https:\/\/prezi.com\/fr\/\">P<\/a><a href=\"https:\/\/prezi.com\/fr\/\">rezi<\/a>, PowerPoint, <a href=\"https:\/\/www.google.fr\/intl\/fr\/slides\/about\/\">Google S<\/a><a href=\"https:\/\/www.google.fr\/intl\/fr\/slides\/about\/\">lides<\/a>\u2026), son apparence doit pourtant r\u00e9pondre \u00e0 quelques imp\u00e9ratifs.<\/p>\n<p>&nbsp;<\/p>\n<h2>1. Utilisez une seule banni\u00e8re<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-3780\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2017\/05\/93748-OJXJUW-60-1024x623.jpg\" alt=\"\" width=\"810\" height=\"493\" \/><\/p>\n<p>La banni\u00e8re, c\u2019est le titre de chacune de vos pages de pr\u00e9sentation. Pour garder de la coh\u00e9rence, vous choisirez un seul mod\u00e8le et vous le conserverez d\u2019une page \u00e0 l\u2019autre, en modifiant seulement son contenu.<\/p>\n<p>Ce titre peut ainsi \u00eatre ins\u00e9r\u00e9 dans un bandeau de couleur, encadr\u00e9 par des ic\u00f4nes, sous forme de fl\u00e8che, de banderole, d\u2019en-t\u00eate\u2026 Peu importe votre choix, seule compte sa r\u00e9p\u00e9tition. De m\u00eame,<a href=\"https:\/\/graphiste.com\/blog\/signification-typographie\" target=\"_blank\" rel=\"noopener noreferrer\"> la typographie<\/a> s\u00e9lectionn\u00e9e pour cet \u00e9l\u00e9ment devra \u00eatre identique sur toutes les pages.<\/p>\n<blockquote><p>Choisissez un \u00e9l\u00e9ment dans une couleur qui contraste avec le reste de la page, pour gagner en visibilit\u00e9.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<h2>2. Restez dans le cadre<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-12418\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/08\/graphiste-powerpoint-gratuit-theme-sobre-professionel.jpg\" alt=\"image theme gratuit pour powerpoint graphiste\" width=\"550\" height=\"367\" \/>Si vous utilisez des images (ce qui est fortement recommand\u00e9), mettez-les en avant en respectant toujours la m\u00eame forme.<\/p>\n<p>Par exemple, vous n\u2019utiliserez que des blocs carr\u00e9s, ou que des cercles\u2026 Ainsi, votre contenu donnera une impression d\u2019harmonie, particuli\u00e8rement appr\u00e9ci\u00e9e en passant d\u2019une page \u00e0 l\u2019autre. De m\u00eame, s\u00e9lectionnez syst\u00e9matiquement le m\u00eame type de visuel\u00a0: des<a href=\"https:\/\/graphiste.com\/blog\/inspiration-illustration-inktober-2019\" target=\"_blank\" rel=\"noopener noreferrer\"> illustrations<\/a> ou des photos. <strong>Pas les deux simultan\u00e9ment. <\/strong><\/p>\n<p>Vous pourrez toujours tester d\u2019autres types d\u2019images sur d\u2019autres pr\u00e9sentations. Retenez qu\u2019un document qui revient sur le m\u00eame mod\u00e8le visuel d\u2019une page \u00e0 l\u2019autre aura toujours l\u2019air plus professionnel et moins brouillon qu\u2019un autre qui se permet plus de libert\u00e9s.<\/p>\n<blockquote><p>Si vous en avez la possibilit\u00e9, en fonction du sujet de votre pr\u00e9sentation, utilisez des images qui restent dans l\u2019esprit de votre marque. Elles participeront ainsi \u00e0 votre branding.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<h2>3. Pensez \u00e0 l\u2019arri\u00e8re-plan<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-12420\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2019\/08\/graphiste-powerpoint-theme-gratuit-violet-design.png\" alt=\"image theme gratuit pour powerpoint graphiste theme batagor\" width=\"600\" height=\"402\" \/>De nombreuses pr\u00e9sentations se contentent d\u2019ajouter du<strong> texte noir sur fond blanc<\/strong>. C\u2019est toujours ce qui est le plus facile \u00e0 lire et ce n\u2019est pas une mauvaise id\u00e9e. Mais d\u2019autres options existent.<\/p>\n<p>Ainsi, si votre contenu est principalement textuel, vous pouvez le mettre en valeur avec un arri\u00e8re-plan en filigrane. L\u2019id\u00e9e est d\u2019utiliser une seule image principale, qui se r\u00e9p\u00e8te depuis la page de titre jusqu\u2019\u00e0 la derni\u00e8re page. Vous pouvez m\u00eame choisir des clich\u00e9s diff\u00e9rents pour illustrer, en toile de fond, les diff\u00e9rentes parties de votre pr\u00e9sentation.<\/p>\n<p>Deux options sont possibles\u00a0: <\/p>\n<ul>\n<li>soit rendre cette <strong>image presque transparente<\/strong> avec l\u2019option filigrane\u00a0;<\/li>\n<li>soit ajouter par dessus un <strong>bloc color\u00e9<\/strong> dans lequel viendra s\u2019inscrire le texte.<\/li>\n<\/ul>\n<blockquote><p>Attention&nbsp;: Pr\u00e9f\u00e9rez des visuels relativement neutres, et qui ne soient pas trop charg\u00e9s, afin de ne pas distraire inutilement l\u2019attention de vos lecteurs.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<h2>4. Ne chargez pas trop vos pages<\/h2>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-6079\" src=\"https:\/\/graphiste.com\/blog\/wp-content\/uploads\/sites\/4\/2018\/04\/free-template-powerpoint-mockups.png\" alt=\"\" width=\"600\" height=\"355\" \/><\/p>\n<p>Le but d\u2019un document de pr\u00e9sentation, c\u2019est de r\u00e9sumer vos id\u00e9es. Un peu \u00e0 la mani\u00e8re d\u2019une infographie. Il gagnera g\u00e9n\u00e9ralement \u00e0 \u00eatre accompagn\u00e9 de vos commentaires. Pour cette raison, les pages ne doivent pas \u00eatre trop remplies.<\/p>\n<p>Rappelez-vous qu\u2019elles devront pouvoir \u00eatre lues sans difficult\u00e9 depuis le fond d\u2019une salle dans le cadre d\u2019une conf\u00e9rence publique.<\/p>\n<p>Ou qu\u2019elles seront regard\u00e9es sur Internet o\u00f9 la rapidit\u00e9 reste toujours essentielle. L\u2019id\u00e9e est donc de rester synth\u00e9tique\u00a0: une dizaine de lignes sur une page, c\u2019est d\u00e9j\u00e0 trop de contenu\u00a0!\u00a0Mettez en avant les \u00e9l\u00e9ments les plus importants avec des caract\u00e8res gras ou color\u00e9s.<\/p>\n<p>La plupart des lecteurs les regarderont en premier.<\/p>\n<blockquote><p>\u00c0 lire aussi&nbsp;: <a href=\"https:\/\/graphiste.com\/blog\/typographies-chiffres-lisibles\">Les meilleures typographies pour rendre vos chiffres lisibles<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p>Vous \u00eates maintenant pr\u00eat pour cr\u00e9er des pr\u00e9sentations virales, qui pourront par exemple se retrouver sur <a href=\"https:\/\/fr.slideshare.net\/\">SlideShare\u2026<\/a> et qui serviront votre communication\u00a0! Vous pouvez \u00e9galement <a href=\"https:\/\/www.codeur.com\/\">faire appel \u00e0 un sp\u00e9cialiste<\/a> pour r\u00e9aliser vos presentations.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans le domaine de la communication, une pr\u00e9sentation r\u00e9ussie peut faire toute la diff\u00e9rence. Et je ne vous parle pas seulement de votre tenue vestimentaire, ni de l\u2019apparence de vos supports de promotion. Mais bel et bien d\u2019une pr\u00e9sentation, dans le sens le plus strict du terme. C\u2019est-\u00e0-dire d\u2019un document en plusieurs pages, qui pourra [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":3777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[115],"tags":[69],"class_list":["post-3776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-powerpoint","tag-graphisme"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Comment r\u00e9ussir une pr\u00e9sentation en 4 \u00e9tapes - Graphiste Blog<\/title>\n<meta name=\"description\" content=\"Dans le domaine de la communication, une pr\u00e9sentation r\u00e9ussie peut faire toute la diff\u00e9rence. 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